Intellectual Property Policy

This Intellectual Property (IP) Policy is drafted to protect your brand’s unique assets while navigating the specific legal requirements of the United States (DMCA) and the European Union (EU Copyright Directive 2019/790).

It asserts your ownership firmly to deter "copycat" stores—a common issue on Shopify—while providing a clear, professional pathway for legitimate collaborations and user-generated content.

Intellectual Property Policy

Last Updated: 2026.03.26

1. Introduction & Scope

At LORLON, we invest significant time and resources into creating a unique brand experience. This Intellectual Property Policy outlines the ownership of the content on lorlon.com and the rules governing its use. This Policy applies to all visitors, customers, and third parties globally, with specific focus on our operations in the European Union and North America (USA and Canada).

2. Ownership of Store Content

Unless otherwise stated, all materials on this Site are the exclusive property of LORLON, or are used under license. This includes, but is not limited to:

  • Brand Assets: Our name, logos, and slogans.

  • Visual Content: All product photography, video content, and graphic illustrations.

  • Creative Assets: [INSERT, e.g., proprietary patterns, prints, and packaging designs].

  • Written Content: Product descriptions, blog articles, and website copywriting.

  • Technical Assets: Website layout, design elements, and underlying code.

3. Trademark Rights

LORLON claims both registered and unregistered trademark rights in its brand name and logos.

  • Jurisdictions: We claim common law and unregistered trademark protection in all jurisdictions served.

  • Prohibitions: You may not use our trademarks, or any confusingly similar marks, in connection with any product or service that is not ours, or in any manner that is likely to cause confusion among customers. This includes unauthorized use of our brand in social media handles or domain names.

4. Copyright Protection

All content on this Site is protected by international copyright laws, including those of the EU, USA, and Canada.

  • Automatic Protection: Under the Berne Convention, our creative works are protected the moment they are created.

  • Prohibited Acts: You are strictly prohibited from reproducing, distributing, modifying, or publicly displaying our content without express written permission.

  • No Scraping: The use of automated systems or software to "scrape" or extract product images, prices, or descriptions for commercial use is strictly forbidden.

5. Design Rights

Our products are protected by:

  • European Union: Registered and Unregistered Community Design Rights.

  • United States: Design Patents protection.

  • Any imitation or unauthorized production of our proprietary designs will be considered a violation of our intellectual property rights.

6. Permitted Uses

We encourage our community to share their love for our brand! You may:

  • Share links to our products on social media for personal, non-commercial use.

  • Write honest reviews of our products on your personal blog or social media.

  • Take your own photos of products you have purchased for personal use.

7. User-Generated Content (UGC)

When you share photos or videos of our products and tag our official handles or use our brand hashtags, you grant LORLON a non-exclusive, royalty-free, worldwide, perpetual license to use, repost, and display that content in our marketing materials.

  • Moral Rights: To the extent permitted by law (including in the EU and Canada), you waive any "moral rights" in such content.

  • Attribution: We strive to provide credit to creators whenever possible when featuring UGC.

8. Third-Party Intellectual Property

All third-party trademarks, logos, and brand names mentioned on this Site are the property of their respective owners. Their use on our Site does not imply any affiliation with or endorsement by them unless explicitly stated.

9. Reporting IP Infringement

We respect the intellectual property of others. If you believe in good faith that any material on our Site infringes your copyright or trademark, please contact us at support@lorlon.com with a detailed description of the alleged infringement.

10. DMCA Takedown Procedure (USA)

In accordance with the Digital Millennium Copyright Act (DMCA), we have designated an agent to receive notifications of claimed infringement. To be valid, your notice must include:

  1. A physical or electronic signature of the IP owner.

  2. Identification of the work claimed to have been infringed.

  3. Identification of the material on our Site that is claimed to be infringing.

  4. Your contact information (email and phone number).

  5. A statement that you have a good faith belief that the use is not authorized.

  6. A statement, under penalty of perjury, that the information in the notification is accurate.

Designated Agent: support@lorlon.com

11. EU Copyright Directive Compliance

We comply with the EU Directive 2019/790 on copyright in the Digital Single Market. We maintain high standards for content moderation and respond promptly to verified "notice and action" requests from EU rights holders.

12. Enforcement & Remedies

We take the protection of our intellectual property seriously. Unauthorized use of our assets may result in:

  • Cease and Desist: Formal legal notices requiring the immediate removal of infringing content.

  • Legal Action: Claims for statutory damages, lost profits, and legal fees in the appropriate jurisdiction.

  • Account Termination: Forfeiture of affiliate or wholesale partnerships.

13. Licensing & Collaboration Inquiries

We welcome partnerships! If you would like to request permission to use our photography, collaborate on a collection, or use our assets for press purposes, please reach out to:

Licensing Department: support@lorlon.com

14. Changes to This Policy

We reserve the right to update this Policy at any time to reflect changes in our brand portfolio or international law. Changes will be effective immediately upon posting to this page.

15. Contact Information

For all inquiries regarding intellectual property, trademarks, or licensing, please contact:

LORLON

Email: support@lorlon.com