Anti-Spam Policy

This Anti-Spam Policy is designed to protect your brand's reputation and ensure you stay on the right side of the world’s strictest marketing laws—specifically CASL (Canada), GDPR (EU), and TCPA/CAN-SPAM (USA).

By publishing this, you're telling your customers (and your email service provider) that you play by the rules and respect their "Digital Personal Space."

Anti-Spam Policy

Last Updated: 2026.03.26

1. Introduction & Scope

At LORLON, we believe that marketing should be a conversation, not a nuisance. We have a zero-tolerance policy for unsolicited commercial electronic messages (spam). We are committed to permission-based marketing, meaning we only send marketing communications to those who have explicitly asked to hear from us. This policy applies to all marketing sent via email, SMS, push notifications, and social media.

2. Legal Framework & Compliance

Our marketing practices are built to comply with the highest international standards, including:

  • European Union: GDPR (Articles 6 & 7) regarding lawful consent and the ePrivacy Directive (2002/58/EC).

  • United States: The CAN-SPAM Act of 2003 and the Telephone Consumer Protection Act (TCPA).

  • Canada: Canada’s Anti-Spam Legislation (CASL)—widely considered one of the strictest anti-spam laws in the world.

  • United Kingdom: The Privacy and Electronic Communications Regulations (PECR).

3. Our Permission-Based Commitment

We do not buy, rent, or scrape email lists or phone numbers. We only contact you if:

  • You have explicitly opted-in via a signup form on lorlon.com.

  • Consent is never "bundled." Accepting our Terms & Conditions does not automatically sign you up for our newsletter unless you check a separate, un-ticked box.

  • We maintain digital records of when and where you gave us consent.

4. Email Marketing Standards

Every marketing email sent by LORLON will include:

  • Clear Identification: Our business name will always appear in the "From" field.

  • Honest Subject Lines: We do not use deceptive headers to trick you into opening an email.

  • Easy Unsubscribe: A functional, "one-click" unsubscribe link is included in every footer. We honor these requests immediately (GDPR) and always within 10 business days (CAN-SPAM/CASL).

5. Transactional vs. Marketing Communications

It is important to distinguish between the two types of messages we send:

  • Transactional Messages: These include order confirmations, shipping updates, and password resets. These are sent based on a "contractual necessity" to fulfill your order and do not require marketing consent.

  • Marketing Messages: These include newsletters, sales alerts, and "abandoned cart" reminders. These always require your prior explicit consent. We do not hide marketing content inside your digital receipts.

6. Canadian Residents (CASL Compliance)

For our Canadian customers, we strictly adhere to CASL:

  • Express Consent: We prefer express consent (where you say "Yes" to marketing).

  • Implied Consent: If you have made a purchase but haven't opted-in, CASL allows "implied consent" for 24 months. However, we strive to move all customers to express consent for better transparency.

  • Immediate Action: Unsubscribe requests from Canadian residents are prioritized for immediate removal.

7. Third-Party Partners

We use professional platforms to manage our communications.

  • These platforms are strictly prohibited from using your data for their own marketing.

  • We have Data Processing Agreements (DPAs) in place to ensure your information is handled securely and according to the law.

8. Subscriber Rights & Management

You are in the driver's seat of our relationship. You can:

  • Unsubscribe: Via the link in any email or by replying STOP to any SMS.

  • Update: Contact us to change your email address or phone number.

  • Delete: Exercise your "Right to be Forgotten" by asking us to remove your data entirely from our marketing systems.

9. Reporting Spam

If you feel you have received an unsolicited message from us in error, please let us know immediately at support@lorlon.com. We investigate every complaint and will remove you from our lists manually if our automated systems fail.

  • External Reporting: You also have the right to report spam to the FTC (USA), the CRTC (Canada), or your local Data Protection Authority (EU).

10. Changes to This Policy

As marketing technology and anti-spam laws evolve, we may update this policy. Any changes will be posted here with a new "Last Updated" date.

11. Contact Us

For any questions regarding our marketing practices or your communication preferences, please contact:

Email: support@lorlon.com